| Program Title: | Credit-Bearing Micro Credentials |
|---|---|
| Delivery Mode: | Face-To-Face |
| Accreditation | Commission for Academic Accreditation, UAE (CAA) |
| Language of Study: | English |
In line with the UAE’s commitment to an innovative, flexible, and future-focused education system, ADSM expanded its educational offering to include Credit-Bearing Micro-Credentials (CBMCs) that support lifelong learning, professional development, and employability.
The rapid pace of economic, technological, and workplace change makes continuous upskilling and reskilling essential. Micro-credentials provide a flexible and focused way for learners to develop specific knowledge and competencies aligned with emerging industry and labour-market needs.
ADSM’s micro-credentials will complement its academic and professional offerings by providing short, targeted, and industry-relevant learning opportunities for professionals, graduates, and other learners. They will focus on high-demand and emerging areas such as management, leadership, digital transformation, artificial intelligence, and data analytics.
ADSM currently offers the following CBMCs:
This nine credit hour CBMC, named Applying Artificial Intelligence in Business, incorporates three separate 3 credit hour courses derived from the Master of Science in Business Analytics (MSBA) program, an existing CAA-accredited program. The three courses making up the micro-credential program are: the AIM 8602 – AI Business Applications, BUS 8401 – Analytics in Business, and AIM 8603 – AI Strategy and Change.
This micro-credential program is designed as a focused nine credit-hour unit of learning with clearly defined and assessed learning outcomes.
This 9 credit hour program targets learners in business and analytics domains, aiming to support upskilling, reskilling, and lifelong learning for working professionals and adult learners in the UAE. Successful learners will receive formal recognition in the form of institutional credit and certification, consistent with ADSM policies and MoHESR requirements, and transcripts that clearly indicate the micro-credential title, level, credit hours, learning outcomes, assessment approach, and mode of delivery.
This six credit hour CBMC, named Driving Innovation and Entrepreneurship in the Digital Era, comprises two 3-credit hour courses, Innovation and Entrepreneurship, and Digital Transformation Strategy and Leadership. Both courses are developed from existing courses within the CAA-accredited Master of Business Administration (MBA) program.
This micro-credential program is designed as a focused six credit-hour unit of learning with clearly defined and assessed learning outcomes.
This CBMC program targets learners in business and management domains, aiming to support upskilling, reskilling, and lifelong learning for working professionals and adult learners in the UAE. Consistent with ADSM policies and MoHESR requirement, successful learners will receive formal recognition in the form of institutional credit, certificates, and transcripts that clearly indicate the micro-credential title, level, credit hours, learning outcomes, assessment approach, and mode of delivery.
This two credit hour CBMC, includes one course derived from the Master of Business Administration (MBA) program, an existing CAA-accredited program. The course is the MKT 6211 – Marketing Management.
This micro-credential program is designed as a focused two credit-hour unit of learning with clearly defined and assessed learning outcomes.
This CBMC combines core marketing principles with innovation and entrepreneurship, integrating contemporary digital technologies. Students develop advanced knowledge of marketing theories, strategic tools, and market research techniques.
