The ADSM Management Incubator (ADMI) is the first in the region to be design for leaders and managers who can integrate new technologies within successful business models. Inspiring entrepreneurs will be connected globally through ADSM’s academic partnerships with leading incubators within their region. Innovating at ADMI allows new projects to grow locally and internationally. Investors, mentors, student partners connected through the international network will create the perfect ecosystems for ADSM students pursuing their business idea. As a subsidiary of the Abu Dhabi Chamber of Commerce and Industry, ADSM is building cutting-edge infrastructure in the heart of Abu Dhabi.
About Us
Mission & Vision
Our mission is to create a dynamic platform that creates an ecosystem supporting managers and leaders for innovation, academic excellence, and industry expertise. We are dedicated to accelerating the growth of aspiring graduate entrepreneurs, transforming groundbreaking ideas into market-ready ventures. Our vision is to position ADMI as a global hub for innovation-driven enterprises, bridging the gap between academia, industry, and entrepreneurship.
Team
Meet our diverse and accomplished team, including leaders in entrepreneurship, industry mentors, and global advisors. We provide expert guidance from concept to commercialization.
Executive Leadership | Program Management | Mentorship Team | Advisory Board
Join us! Interested in becoming a mentor or partner?
Training and
Programs
Entrepreneurship Training Programs
Our incubator offers a range of training programs designed to turn ideas into sustainable businesses. From ideation workshops to hands-on business development training, we provide the tools you need to succeed.
Start-Up Funding
We offer direct access to funding opportunities, including angel investors, venture capital, and government-backed funds like the Khalifa Fund for Enterprise Development. Whether you’re just starting or scaling up, we help secure the financial support you need.
Mentorship Programs
Access one-on-one mentorship with industry leaders.
Hands-On Workshops
Learn practical skills in finance, marketing, product development, and more.
Networking Events
Connect with investors, partners, and fellow entrepreneurs.
Beginner · 3 modules · 9 sessions
Module 1 — Founder Thinking and Problem Framing
NURTURENEST
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Adopting an Entrepreneurial Mindset | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Framing Problems Worth Solving | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Mapping Customer Jobs and Outcomes | Deck | Simulation | Application | Case | Video | Lesson |
Module 2 — Recognizing and Investigating Opportunities
ROUTEROOT
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Spotting Signals of Opportunity | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Segmenting Markets and Researching Demand | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Discovering Customers and Competitors | Deck | Simulation | Application | Case | Video | Lesson |
Module 3 — Turning Insight into Viable Ventures
CLEARCUP
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Spotting Signals of Opportunity | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Segmenting Markets and Researching Demand | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Discovering Customers and Competitors | Deck | Simulation | Application | Case | Video | Lesson |
Beginner · 3 modules · 9 sessions
Module 1 — Product Build and Validation
LUMANCRATE
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Turn Product Requirements into Build Specs | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Shape a Prototype Around Critical Flows | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Run Usability Tests Before Release | Deck | Simulation | Application | Case | Video | Lesson |
Module 2 — MVP Economics and Measurement
BREWMETRIC
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Choose the Smallest Viable Product | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Set Prices That Protect Cash | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Instrument the Product for Learning | Deck | Simulation | Application | Case | Video | Lesson |
Module 3 — Sales Launch and Operations
CLINICFLOW
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Design a Repeatable Sales Process | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Practice Conversations Across Buying Moments | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Launch Through Channels, Delivery, and Support | Deck | Simulation | Application | Case | Video | Lesson |
Intermediate · 3 modules · 9 sessions
Module 1 — Build Reliable Financial Foundations
LEDGERLIFT
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Read Statements Through Accruals | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Allocate Costs, Explain Margin | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Control the Monthly Finance Close | Deck | Simulation | Application | Case | Video | Lesson |
Module 2 — Manage Cash and Uncertainty
FRESHROUTE KITCHENS
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Trace Cash Through Operations | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Model Forecasts Under Uncertainty | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Size the Funding Requirement | Deck | Simulation | Application | Case | Video | Lesson |
Module 3 — Choose and Manage Funding
AEROWEAVE MATERIALS
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Structure Debt for Growth | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Engineer Equity Financing Terms | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Maintain the Post-Round Cap Table | Deck | Simulation | Application | Case | Video | Lesson |
Intermediate · 3 modules · 9 sessions
Module 1 — Growth Architecture and Market Entry
KITEFORGE
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Choosing a Growth Direction | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Sequencing Market Entry Loops | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Operating the Demand Engine | Deck | Simulation | Application | Case | Video | Lesson |
Module 2 — Commercial Engines and Expansion
LUMENCART
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Designing Product-Led Growth | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Connecting Revenue Capacity Systems | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Scaling Retention and Expansion | Deck | Simulation | Application | Case | Video | Lesson |
Module 3 — Strategic Scaling Choices
NORTHSTAR HABITAT
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Building an Experiment Portfolio | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Expanding Markets Through Partners | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Designing the Scaling Operating Model | Deck | Simulation | Application | Case | Video | Lesson |
Advanced · 3 modules · 9 sessions
Module 1 — Foundations of Defensible Position
FORGEWELL ROBOTICS
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Map Structural Sources of Profit | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Building Advantage That Resists Imitation | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Designing a Coherent Advantage System | Deck | Simulation | Application | Case | Video | Lesson |
Module 2 — Defensibility Through Market Architecture
RELAYMASH
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Capture Value from Novelty | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Engineer Retention and Positive Feedback | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Govern a Defensible Platform Ecosystem | Deck | Simulation | Application | Case | Video | Lesson |
Module 3 — Strategic Advantage Under Rivalry
LUMENFLEET
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Turn Learning into Strategic Leverage | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Model Rival Moves and Countermoves | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Commit Before Competitors Can Adapt | Deck | Simulation | Application | Case | Video | Lesson |
Advanced · 3 modules · 9 sessions
Module 1 — From Founders to Leadership System
NORTHSTAR FORGE
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Recasting the Founder's Operating Authority | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Selecting Leaders and Distributing Authority | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Making Accountability Visible in Praactice | Deck | Simulation | Application | Case | Video | Lesson |
Module 2 — Culture as an Operating system
LUMENLEDGER
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Engineering Culture Into Daily Work | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Candor Through Difficult Conversations | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Reading and Shaping Informal Power | Deck | Simulation | Application | Case | Video | Lesson |
Module 3 — Strategic Continuity Under Pressure
ASTERGRID
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Designing Incentives for Strategic Behavior | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Leading Through a Company-Defining Crisis | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Governing the Founder's Succession | Deck | Simulation | Application | Case | Video | Lesson |
Beginner · 3 modules · 9 sessions
Module 1 — AI System Foundations
LUMAFORGE ROBOTICS
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Architect a Multi-Model Product | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Establish Synthetic Data Trust | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Route Models Across Workloads | Deck | Simulation | Application | Case | Video | Lesson |
Module 2 — Controlled AI Operations
HARBORPILOT HEALTH
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Measure Reliability Before Scale | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Bound Autonomy With Human Escalation | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Defend and Recover AI Services | Deck | Simulation | Application | Case | Video | Lesson |
Module 3 — Strategic AI Operating Choices
VERDANCART MARKETS
| Level | Focus / Content | Resources |
| Module | Covers all three sessions | Module video | Module case |
| Session 1 | Engineer Reliable AI Operations | Deck | Simulation | Application | Case | Video | Lesson |
| Session 2 | Control Inference Spend at Scale | Deck | Simulation | Application | Case | Video | Lesson |
| Session 3 | Scale an AI Vendor Portfolio | Deck | Simulation | Application | Case | Video | Lesson |
Partners
Our Strategic Partners
We collaborate with a network of global partners, including the Abu Dhabi Chamber of Commerce, renowned universities, and innovation hubs. These partnerships give startups access to world-class resources, research, and international market connections.
Global Network
Our mentorship team includes global experts from diverse industries, providing insights that help entrepreneurs build scalable businesses. We work with partners like Hub71 to ensure you have access to the best resources available.
Resources
Knowledge Hub
Access a library of blogs, research papers, and case studies on entrepreneurship and startup development. Dive into topics like business modeling, scaling strategies, and industry-specific challenges.
Business Plan
Templates
Financial
Models
Pitch Deck
Templates
Business Model
Canvas
Training Videos & Webinars
Explore our video library featuring pre-recorded workshops and webinars on everything from startup marketing to venture capital pitching.
News & Events
Upcoming Events
Stay updated on workshops, seminars, and networking events tailored to entrepreneurs and startups.
- Seminar on Scaling Tech Startups (Fall 2025)
- Workshop on Business Model Innovation (Fall 2025)
Newsroom
Get the latest press releases and media mentions:
- “ADSM Collaborates with Hong Kong Polytechnic University”
- “Upcoming Book: Entrepreneurship in the Creative Industries – Perspectives from the Arabian Gulf and Asia”
- “Professor Naveed Yasin on Scaling Industry Projects”
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