ADSM hosted a session by HEC Montréal Alumnus Wissam Zaatar to a group of 22 MBA students visiting Abu Dhabi from HEC Montréal University in Canada. Wissam Zaatar is currently the Managing Director of JCDecaux who is a Global Leader in Out-of-Home Advertising. Wissam presented a brief about JCDecaux’s history, outlook, strategy and how they position themselves in middle east and the world.
